RIDE HARD. WEAR HARD.

MORE THAN APPAREL - it's a mindset.

PEDAL HARD™ was built for the crew that rides harder, lives cleaner, and reps their culture. We don't just make apparel — we’re repping a lifestyle: street-ready fits with cycling roots.

one CREW. one COMMUNITY.

This isn’t “us” the company. It’s us the riders, the crew, the community. RIDE.

the ride. the respect.

It’s about movement — Fitness, style, and respect for the planet. Learn more about our eco outreach. No Gas.Just Pedal.